![]() ![]() With the EU looking into user privacy and online tracking, it's the next issue industry stakeholders will have to pay attention to. Click the drop-down next to 'Pop-ups and redirects' and 'Intrusive ads'. These discussions show that the industry is finally waking up to the complaints users have about online advertising, but they are just one piece of the puzzle. AdBlock is the best ad blocker with over 60 million users, and one of the most popular Chrome extensions with over 350 million downloads FEATURES Block pop ups, ads, and annoying banners (even remove video ads) on YouTube, Facebook, Twitch, and all your favorite sites Block third-party trackers and protect your privacy Browse safely by blocking malicious ads with malware. You can find a list of recently visited sites under Recent Activity, or click View permissions and data stored across sites to view a full list of websites you have visited. Another report found usage of ad blockers went up by 30% in 2016. "There is a crisis of tracking right now and the European regulators have stepped in and are imposing rules that will have a global effect and radically change the tracking system as we know it."Ī recent report from PageFair found that ad blocking can lead to significant problems for publishers who lose out on revenue, which limits their ability to invest in content, leading to a continued drop in traffic because users lose interest in the site. Ad blocker will monitor a website periodically and remove the dynamically loaded advertisements. The number of advertisements blocked in a website, will be displayed over extension icon. SWITCH ON or OFF the Ad blocker with a simple click. When it comes to user privacy Ryan pointed to the upcoming changes of the EU's ePrivacy Directive, which will limit how users can be tracked online and could reign in retargeting. This is a simple tool to remove advertisements in a web page. ![]() Users get fast, sleek ad-blocking capabilities to enjoy sites like YouTube interruption free. Johnny Ryan, head of ecosystem at PageFair, which supplies anti-ad blocking technology, told Business Insider that "if the industry had had these standards years ago, ad blocking might not be the phenomenon it is today." The Adblock Plus for Chrome ad blocker has been downloaded over 500 million times and is one of the most popular and trusted on the market. That ad blocking is now being considered something to be rolled out on an industry level is the first step to reducing the intrusiveness of online advertisements. Standards should have been introduced years ago Account icon An icon in the shape of a person's head and shoulders. ![]()
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